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Spec Instagram Carousel Ad

Banff and Lake Louise Trip Planner gives the audience all the help they need in order to plan an excellent excursion!

Goal: To grab viewer interest and make Banff and Lake Louise their next travel destination. Once they’ve decided on this location, they will simplify the process of planning by having all their resources in one place.

Solution: An attention-grabbing, colourful swipe through Instagram post was created. Each description was short and to the point, while the caption narrated activity choices and honed in on the trip planner as an informative platform.